14 years of owning a retail store and still, every year, every single year, the Holiday Season seemed to creep up on me.
All the stuff to do.
I want you to have a record-breaking season and if you wait until the last minute, it ain't gonna happen. Ask me how I know...
"Plans are nothing; planning is everything." - Dwight D. Eisenhower
Great holiday sales start NOW. Enjoy this episode!
Show notes and discussion on the blog:
https://janehamill.com/maximize/
My monthly coaching program, Imperfect Action:
https://janehamill.com/membership/
In today's episode, my guest is Syama Meagher, founder and owner of Scaling Retail. Syama has worked with some heavy hitters in retail... Barneys, Gucci, and Macy's, to name a few. Syama's a thought leader in the world of luxury retail and she's IN IT every day.
We discuss the future of retail, the changes in what luxury really means these days, shifts in consumer shopping patterns and emotions, collaborations with luxury micro-influencers, and more.
I learn a lot from Syama and I think you will too.
Show Notes and discussion:
My monthly business coaching membership, Imperfect Action:
In the last episode, we covered how to find customers the "old school" way. If you missed it, go here now:
Today we dive deeper into where to find your "perfect" customer and I give you 5 specific ways to use "new school" (aka the interwebs) strategies to sell more products.
I'd love to know which if these 5 you will choose and commit to. You DO NOT need to do all 5! That is crazy-making (ask me how I know).
Leave me a comment and let me know what you think back on the blog...
Today's episode runs through 5 specific ways to get customers using "old school" strategies my clients have used to get paying customers. I give you real life examples of how to get in front of the "right" people.
And by the "right" people, I mean prospects who fit 3 important criteria:
Like a 3- legged stool, you need all of these things for someone to be the ideal customer.
Next week, in part 2, I'll give you 5 specific ways to get customers using the interwebs. Bam.
Show notes and discussion on the blog:
Our monthly business coaching program:
https://janehamill.com/membership/