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Jane Hamill | Podcast

The show for fashion entrepreneurs who want to grow a profitable business with no BS.
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Now displaying: Page 1
Jan 11, 2020

When I first met my guest today, Jackie Ayres from Dyetology, she was running her business while working a full-time corporate job. All of the sales from her apparel and accessories line "side hustle" were coming from in-person art shows and B2C events. It was fun - but exhausting.

Her main objectives in working together were:

  1. ditch the day job, and
  2. flip the business model to mostly online sales -- with some high end direct-to-consumer shows dabbled in

The first half of last year really sucked for Jackie. She had already quit her day job (yay) but she had back surgery and couldn't do all the things to grow her business.

Forget about selling at shows - she was in pain.

She thought the entire year would be a wash.

And then...she doubled down. She got into action with her online biz and Holy Moses she turned into Jackie the Entrepreneur 2.0:

  • Her online sales are up 183% from last year 
  • 61% of her sales came from her online store

Can I get an AMEN? And all of this growth came from the last 6 months of 2019.

Jackie shares how she's growing her business. 

She also tells us how joining a business coaching program helped her get clear on her marketing & sales plan and gave her the support & accountability she needed.

Our monthly coaching program has been a life-changer for Jackie.

You can check it out here:

www.janehamill.com/membership

Show notes and links from this episode:

www.janehamill.com/dyetology

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